For example, you’re running a car manufacturing company that strives to compete with Tesla and General Motors. Find the resources that your competitors use for their promotional campaigns. Still struggling to find a suitable platform for your PR campaign? You can copy your competitors. Then you just add the link to the located indexed pages.Įxample: site:/cars/tesla -site:/cars/tesla/tesla-model-s #8 Copying your competitors You should find all your articles about Tesla cars, excluding the fresh ones. Adding a link to this article to your other Tesla articles might be useful. You can post a fresh article about the Tesla Model S on your website. #7 Search for inner pages to refresh links divide the second value by the first and check the result – if the coefficient is higher than 0.5, then the site is suitable.find out the number of indexed pages, additionally specifying the topic of interest.find out the number of indexed pages using the “site:” search command.To make sure that the chosen resource suits you, you should: Intitle :”guest-post” OR intitle :”become a contributor” You can combine requests and try different options for different situations, such as: For example: become a contributor, affiliate articles, useful links, etc. Such an advanced search on Google is handy when you need to thoroughly filter search results, taking into account only the words that interest you. Google Search params can also be used to find sites that host content, links, and advertisements. If you want to find files with different extensions, you should add the “OR” search operator.Įxample: site: (filetype:pdf OR filetype:docx OR filetype:xls) If those files are part of special Google Search file extensions, you can use the “filetype:” or “ext:” search commands. Sometimes you need to remove obsolete files from your site. For example, you want to use the search operator to find links to a site that contains a Tesla Model S mention. The difference between them is almost unnoticeable, so you can interchange them. In this case, the amount of search results will noticeably decrease.Įxample: allinurl:blog tesla Intext/Allintext:īoth search operators return pages whose text contains the requested words. Let’s use the previous example where you want to search for a blog about Tesla. This search operator works just like “allintitle:” or “inurl:” but returns pages with all the specific words in the URL, like in the previous example”site: inurl:blog”. Or blog on a particular site, like Tesla.Įxample: site: inurl:blog Allinurl: For example, you want to search for blogs. Basically, it’s a sister tool for “intitle:” but for URLs. Other words can also be present in the URL. This search operator returns pages whose URL contains the first word of the phrase. In this case, the number of pages will noticeably decrease.Įxample: allintitle:cars in the US Inurl: Let’s use the previous example where you want to search for websites about cars. This search operator works like “intitle:” but returns pages with all specified words. For example, you want to search for websites about cars.Įxample: intitle:cars in the US Allintitle: Other words can also be present in the title and in the generated snippet. This search operator returns pages whose title contains the first word of the phrase. For example, you want to find Tesla’s competitors (mostly for SEO purposes). It basically shows competitors’ websites with similar content. This search operator returns search results for related resources. For example, you want to google search only pdf pages about dark chocolate. This search command works the same as the “ext:” search operator. This search operator returns pages with specific Google Search file extensions like pdf, docx, txt, ppt, and so on. For example, you want to check Tesla’s main page before its recent update. This search operator returns the latest cached web page version, but only if the page has been indexed. For example, you want to find guest posting options on food blogs to promote your chocolate business.Įxample: (food blog) AND (inurl: “guest-posting” | inurl: “submit-article”) Cache: This search command is recommended to use with other Google Search modifiers. Using individual words does not make sense since Google does this by default (like dark AND chocolate). This search operator returns results where both specified words or phrases are present on the page. For example, you want to google white chocolate or milk chocolate.Įxample: “white chocolate” OR “milk chocolate” AND The “OR” search operator must be written in upper case. The shortened version of this Google Search parameter is a vertical bar – “|”. This advanced Google Search operator returns results where only one specified word or phrase is present on the page.
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